Nominations Open for 2016 Kentucky Oaks Survivors Parade Presented by Kroger

Feb 16, 2016

142 Breast and Ovarian Cancer Survivors to Participate in Kentucky Derby Event

LOUISVILLE, KY (Tuesday, Feb. 16, 2016) – Churchill Downs Racetrack and its charitable partners Bright Pink® and Horses and Hope today announced that the online nomination process to select 142 breast and ovarian cancer survivors to walk in the 2016 Survivors Parade is open to the public. 

To nominate and select survivors to champion breast and ovarian health in this year’s Survivors Parade visit www.kentuckyderby.com/survivors. Nominations and selections end on March 15. The 142 participants will be announced on the website on March 16 and receive two seats to the 2016 Kentucky Oaks.

The 8th annual Survivors Parade will take place on Churchill Downs’ historic racetrack immediately prior to the running of the 142nd Longines Kentucky Oaks on May 6, 2016, the day before the Kentucky Derby presented by Yum! Brands. The $1 million Longines Kentucky Oaks is America’s premier race for 3-year-old fillies and the second most attended horse race in the U.S. behind the Kentucky Derby. 

“The Survivors Parade is such a special way to honor those who have been impacted by breast and ovarian cancer,” said Lindsay Avner, Founder and CEO of Bright Pink, a national nonprofit focused on the prevention and early detection of breast and ovarian cancer. “The prominence of the Kentucky Oaks helps us educate women on the importance of prevention and early detection on a national scale.”

The Survivors Parade is the centerpiece of the Oaks day Pink Out celebration to raise funds and drive national breast and ovarian health awareness. Pink Out has raised more than $740,000 in the past seven years. This year Churchill Downs will donate $50,000 to Bright Pink and $1 from each Grey Goose® Oaks Lily® cocktail sold on Oaks Day to Horses and Hope, a breast cancer outreach initiative for members of Kentucky’s horse industry. 

vineyard vines, the Official Style of the Kentucky Derby, will donate 30 percent of proceeds from the sale of three Pink Lilies items in its Kentucky Derby collection to Bright Pink. These include a tie, bow tie and fascinator and will be available starting March 15 at www.vineyardvines.com, in vineyard vines retail stores, at select retail partners and through the vineyard vines site at Churchill Downs.

The public can support the cause and donate online to Bright Pink from Tuesday, February 16 -- Sunday, May 8 at www.kentuckyderby.com/survivors

“The Survivors Parade is an uplifting experience for the thousands of fans who attend the Oaks,” said Ryan Jordan, General Manager of Churchill Downs Racetrack. “These are critical health issues that have impacted many of us at Churchill Downs and we are proud to support breast and ovarian health on Oaks Day.”

About Churchill Downs Racetrack

Churchill Downs, the world’s most legendary racetrack, has conducted Thoroughbred racing and presented America’s greatest race, the Kentucky Derby, continuously since 1875. Located in Louisville, the flagship racetrack of Churchill Downs Incorporated (NASDAQ: CHDN) offers year-round simulcast wagering. Churchill Downs will conduct the 142nd running of the Kentucky Derby Presented by Yum! Brands on May 7, 2016.  www.ChurchillDowns.com.

About Longines

Longines has been based in Saint-Imier in Switzerland since 1832. Its watchmaking expertise reflects a strong devotion to tradition, elegance and performance. Longines has generations of experience as official timekeeper of world championships and as partner of international sports federation. Over the years, Longines has established solid, long-term relationships with the sporting world. Renowned for the elegance of its timepieces, Longines is a member of the Swatch Group Ltd., the world's leading manufacturer of horological products. Using the winged hourglass as its emblem, the brand has outlets in over 150 countries. www.longines.com

About Bright Pink

Bright Pink is a national non-profit focused on the prevention and early detection of breast and ovarian cancer in young women. The organization’s mission is to save women’s lives from breast and ovarian cancer by empowering them to live proactively at a young age. Bright Pink’s innovative programs educate and equip young women to assess their risk for breast and ovarian cancer, reduce their risk, and detect these diseases at early, non life-threatening stages. Founded in 2007, Bright Pink strives to reach the 52 million women in the US between the ages of 18-45 with this life-saving education. Put Awareness In Action™ at BrightPink.org.

About Horses and Hope

Founded in 2008 by Kentucky First Lady Jane Beshear and the Kentucky Cancer Program, Horses and Hope helps provide breast cancer awareness, education and early detection and treatment referral in Kentucky’s horse racing industry. Utilizing its pink stable of volunteers, the organization focuses on programs at Kentucky’s four thoroughbred race tracks to provide education and outreach for race fans and track workers. This is the sixth year Churchill Downs has donated a portion of Grey Goose Oaks Lily® sales to the charity.

About Kroger

Kroger, one of the world's largest retailers, employs more than  400,000 associates who serve customers in 2,620 supermarkets and multi-department stores in 34 states and the District of Columbia under two dozen local banner names including Kroger, City Market, Dillons, Food 4 Less, Fred Meyer, Fry's, Harris Teeter, Jay C, King Soopers, QFC, Ralphs and Smith's.  The company also operates 780 convenience stores, 327 fine jewelry stores, 1,342 supermarket fuel centers and 37 food processing plants in the U.S.  Recognized by Forbes as the most generous company in America, Kroger supports hunger relief, breast cancer awareness, the military and their families, and more than 30,000 schools and community organizations. Kroger contributes food and funds equal to 200 million meals a year through more than 100 Feeding America food bank partners. A leader in supplier diversity, Kroger is a proud member of the Billion Dollar Roundtable and the U.S. Hispanic Chamber's Million Dollar Club.  Kroger’s Louisville Division operates 97 stores in Kentucky, southern Indiana and southern Illinois.  

About vineyard vines

vineyard vines®, a company best known for its whimsical neckties and smiling pink whale logo, was founded in 1998 on Martha’s Vineyard when brothers Shep and Ian Murray cut their ties with corporate America to start making ties that represented the Good Life. In addition to signature neckwear, vineyard vines offers a variety of clothing and accessories for men, women and children. Products are sold in over 600 specialty and department stores worldwide, through a seasonal catalog at (800) 892-4982, online at vineyardvines.com and at over 50 freestanding stores.

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